Brooklyn. Urban space

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Brooklyn. Urban space - 1

Brooklyn is a porcelain stoneware floor tile collection inspired by concrete.
Concrete has been defined as “the material of the New Renaissance in modern building” and it now plays the key role in collections of furniture, indoor and outdoor light fittings, ornaments and even jewellery.
Urban, metropolitan, strictly characterless: in a word, Grigio (grey). Considered as the new basic, adored by the world of fashion which uses and underlines its infinity of shades. Grey is the new white, ever-present in the urban home.
A balanced blend of white and black, it establishes the new fulcrum on which degrees of colour are based: a grey room glows with modernity and can be combined with other stronger, more vibrant colours.
Concrete is not a particularly compact material, making it very porous. Porosity is an undesirable feature in floor coverings, since it means they absorb other substances and thus stain very easily. What’s more the surface is never completely level, and even imperceptible dips in the surface can trap dirt. This feature makes routine care of the surface difficult, and the porcelain stoneware alternative is the ideal solution for those who like the look of concrete but still insist on convenience, strength and easy cleaning.
The atmosphere obtained by using a concrete-effect floor covering is a lived-in ambience, ideal for simple, elegant, contemporary home design styles.
Once found only in industrial premises, today concrete is widely used for finishing the surfaces of lofts, homes, shops and offices.
The colour range comprises warm and cold greys for use as the dominant tones, but also features shades such as Sand and Mocha, in a combination unique in the Marazzi product range. To bring added variety to the series, a “formwork effect” texture is available in the 30x120 size, in four colours. It extends the options available to the architect and the final consumer while keeping faith with the inspiration material.
In buildings, the “formwork effect” normally occurs when concrete structures are constructed and is the impression left by the casing into which the concrete was cast; formwork can be made from various materials but the usual choice is wood, a material easy to cut to size and shape, light to handle on the building site and also breathable. The wood leaves its imprint on the concrete, which retains the negative impression of the fibre and knots of the planks used. This feature can be emphasised to give the concrete a distinctive appearance, allowing it to be left in view.

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